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Model Testing is an opportunity for a photographer and model to build their portfolios together. It is foundational to nearly every career in beauty and fashion photography. Working with professional models and modeling agencies can be an intimidating step for many photographers, but by understanding their needs as a business, photographers can gain confidence knowing when to ask and how to contact modeling agencies for model testing.
Elizabeth Wiseman is a fashion and commercial photographer with studios based in St. Louis, MO and Knoxville, TN. Before her photography career, Elizabeth actually worked in a modeling agency. Her experience on both the agency and photography sides of model testing gives her an expert perspective on how to contact and collaborate with modeling agencies to produce effective, marketable images for the agency and your portfolio alike.
IN THIS MODEL TESTING TUTORIAL, ELIZABETH COVERS:
How Modeling Agencies Work
How to Contact Modeling Agencies and Ask to Work with Models
How to Build A Fashion Photography Portfolio
How to Contact A Modeling Agency If You've Never Worked with Models
Understanding Editorial vs. Commercial Models
How to Style Models or Direct a Wardrobe Stylist for Model Testing
How to Direct Hair and Makeup Stylists for Model Testing
How to Pose Editorial vs. Commercial Models for Model Testing
How to Light Editorial vs. Commercial Models for Model Testing
Retouching for Model Testing
Identifying Your Market & Market Size for Fashion Photography
How to Start A Photography Business and Make Money Model Testing
And Much More!
Included are two full-length photo shoots to watch Elizabeth execute a commercial and editorial model test in real time. Also included are Elizabeth's Comprehensive Posing Guide, Email Template for Contacting Modeling Agencies, and Model Packing List for Model Testing.
Switch focus to a commercial model test shoot. Follow photographer, Elizabeth Wiseman, as she employs the same strategy in communication, interaction and goals for a shot list. But in this context, identify and differentiate how make-up and directives for the model diverge from editorial shoots.
Watch as photographer, Elizabeth Wiseman, perfectly integrates the model choice, wardrobe, and location to create a textured, layered, and very natural series of images. Learn how to prompt and guide your model through body language, clear direction and directives. Continue to implement a dedicat...
Transition to a different setup and wardrobe for a new commercial look. Focus on how to position your model using natural light and a single strobe setup to create a clean aesthetic. Learn what details of lighting separate this commercial context from an editorial one. Define the characteristics ...
Compare and contrast commercial posing with editorial aesthetics. Follow Elizabeth as she identifies the characteristics of commercial posing - with an emphasis on energy and movement. Define the goal and purpose of a commercial model so that you can effectively pose and create the correct mood a...
With the editorial and commercial shoots complete, join photographer Elizabeth Wiseman as she recaps and reviews her process and philosophy. Review her approach to her lighting, gear settings, image composition and communication style before transitioning into post production phase of the model t...