Continue your site audit by searching your name and business name to evaluate where you rank in a search engine. Begin to identify what factors a search engine is leveraging to rank you amidst an abundance of search results. Identify what sources are being analyzed to provide search query results.
Go further into the site audit by testing website page speeds. Examine the factors that affect the speed and best practices to create an optimal experience for your customers and target market.
Complete your website audit with an automated analysis, checking for broken links. And recap with an overall summary of an effective site audit to optimize the platform that is central to your content - your website.
Transition from the lecture, to an interactive sit down with photographer Amy Schromm and marketing specialist, Jared Bauman for a live website audit. Build a deeper understanding of not only what - but why - doing this exercise for your site is extremely valuable.
