To begin building a foundation, understand what modeling agencies do. Understand their central role in staffing a photographer’s shoot with professional, diverse, and industry aligned talent. Conversely, understand the photographers role in helping to build successful model portfolios that align with all of those standards, so that everyone benefits. Gain a high level perspective of an agency’s business and marketing approach.
With a foundational understanding of the purpose of a model test and the integral role of a modeling agency, listen as Elizabeth defines two of the main agency model categories - Editorial and Commercial.
With language and insight, learn how to properly approach a modeling agency for your model test production. Identify the components of your portfolio that will position you to attract agency attention and begin winning model testing work.
Winning an agency model test is only part of the process. It is important to define your approach and principles as a photographer as you create a portfolio around this genre. Learn the importance of owning every detail of your production and aligning with agency feedback.
