It’s time to get more specific. Dive into a case study to examine the process of winning work, to final project completion. Follow high end retoucher, Sef McCullough as he examines a potential client project via an e-mail inquiry. Learn how to examine the inquiry, assess client needs, and position yourself to accept or potentially reject a project. Define an approach and mindset the creates proper expectations. Learn when to reveal your project rates and lead your clients to a mutually beneficial agreement.