After identifying a persona, a retoucher’s toolset, and a direction for your career journey, build a workflow for business communication and client interaction. Learn the importance of client communication, ongoing dialogue, and setting specific expectations to define a project scope. Learn how to educate your client and use informed decision making to build a professional and repeatable process for any project scale.
It’s time to get more specific. Dive into a case study to examine the process of winning work, to final project completion. Follow high end retoucher, Sef McCullough as he examines a potential client project via an e-mail inquiry. Learn how to examine the inquiry, assess client needs, and positio...
Client management is not an easy task. Learning to master creative and technical skills takes time, patience, talent, and a willingness to never stop learning. Business interactions are no different. Learning to communicate with your clients is essential. It’s not just about winning work. Managin...
After sending a first email response to the client inquiry, learn how to evaluate a client response. Take a detailed look at how to assess the information a potential client gives you and measure your response. Evaluate project parameters and continue to refine your questions to get as much infor...